This year I had the privilege of working with our clients at Gibson’s Finest Canadian Whisky. As part of Gibson’s Finest Canadian Football League sponsorship, which includes, the CFL Player Awards, CFL Players of the Week and Players of the Month (both in the categories of Offensive, Defensive, Special Teams and Canadian player recognition); Gibson’s Finest also activated the Gibson’s Finest Fan Competition to support this sponsorship. The Gibson’s Finest Fan Competition was where TrojanOne’s role came into play.

The Gibson’s Finest Fan Competition was the search for the ultimate CFL fan. This crowned ultimate fan represented their team at the 97th Grey Cup in Calgary, 2009! This year the Grand Prize winner and Gibson’s Finest Fan was Jayson Wall of Winnipeg MB! Jayson beat out 32 other finalists who submitted entries (4 finalists from each CFL team) by receiving the highest number of votes to become the Gibson’s Finest Fan. Read the rest of this entry »